Monday, 3 September 2012

Online and Offline Marketing strategies in Real Estate

In today's market situation, you must know how to market yourself online and at the same time you must know about marketing offline. To succeed in real estate, you must work hard both in online and offline marketing.

Offline Marketing


Offline marketing has evolved over a long period of time before the advent of computers and internet. People used Billboards, Ads in the press, radio and television, brochures and flyers to market themselves offline. To succeed in offline marketing

you can rely on books, magazines, billboards and you should also build a very good reputation in your local area. A direct mail campaign can also be used to market your real estate investment. You will only pay for the copies, envelopes and for the cost of mailing.

Online Marketing


Nowadays, investing in real estate can succeed only if you have your own website and devote time for online marketing. The easiest way to become popular online is by distributing freebies and offering discounts. Through online marketing, you can make your real estate operations reach a wider audience and they can even view the photographs of properties.

If you want to gain more knowledge about offline and online marketing strategies, you should find a mentor who is experienced in real estate marketing.


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